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Levi Serafino married Teresina Balbo and they had two children: Lidia (1926) and Romano (1928). Around 1920, Serafino decided to move to Neive because the region produced great wines and there was a large quantity of high-quality pomace. In 1924, he founded his direct-fire distillery and began operations. Serafino died in 1937, leaving behind Romano, Lidia, and his wife, Teresina Balbo, who continued to work in the distillery until her death in 1945, caused by one of the few bombs dropped on the town of Neive toward the end of the war. Romano was only 17 and a student in Alba. He decided to stop his studies and began working in the distillery, which he never left until his passing on May 1st, 2008.
The Wild Art of Romano Levi
Romano Levi transformed the distillery's labels into a personal language, made of spontaneous strokes, light figures, and phrases born from daily observation. Each bottle became a unique piece, hand-written and hand-drawn, capable of telling the story of his way of experiencing distillation as a human and poetic gesture. That wild, recognizable, and unrepeatable art helped make his work famous around the world.
The direct-fire still, the heart of the Levi distillery
The direct-fire still introduced by Serafino Levi is the living heart of the distillery, an apparatus that requires constant presence, sensitivity, and a continuous relationship with heat. Romano Levi called it a "little jewel," certain that, if fueled and respected, it could yield a grappa with an authentic character.
Around its warmth, an identity has been formed, made of seasons, aromas, and attention to the nuances of the pomace. The choice to keep it unchanged preserves a practice that refers directly to the history of the Levis, offering a continuity that gives voice to the land, hands, and memory.